The Bowen Island Dog Ranch Story
With top-tier boarding and training, Bowen Island Dog Ranch offered exceptional service—but they needed a strategic content and marketing approach to reach more dog owners and drive real results. That’s where we came in.
We delivered a 53-page content strategy — and it wasn’t just filler. It was packed with smart, actionable insights designed specifically for their business. From defining target audiences to choosing the right content types and channels, this plan became their marketing playbook.
A Tailored Plan for Maximum Impact
More than just numbers
We didn’t just hand over a plan — we rolled up our sleeves and got to work alongside them. From Google Ads training to hands-on support with their paid strategy, we built confidence every step of the way. We delivered a fresh content strategy their internal team could actually run with — across both their blog and social media. Then we helped launch it all, setting up easy, automated integrations so their segmented newsletters weren’t just more effective — they also saved time. Less admin, more impact, and a whole lot less stress.
4.5x
Return on Ad spend
Proof that smart strategy pays off. Literally.
3.61%
That’s 2x the industry average click through rate of 1.65%.
12%
Traffic growth. That’s just in the first 3 months!
Strong & Visible.
We’ve built the foundation, and the results speak for themselves.
Looking for a data-driven marketing strategy that delivers real results?
Who Let the Keywords Out? We Did.
We kicked things off with a solid SEO foundation that boosted organic traffic by 12% in just 3 months. Then we circled back to optimize the mobile experience and tighten up the first page. The result? They started ranking for 27 new keywords.
They hit #1 for “dog boarding North Vancouver,” #2 for “boarding kennels near me for dogs,” and landed in the Top 10 for “boarding for dogs near me.”
Local search? Locked in.
Smarter Ads, Bigger Results
We mixed smart keyword strategy with precise geo-targeting and competitor insights — no spray-and-pray here. After just 3 months of fine-tuning, our ads delivered over 15,000 impressions, pulled in a 3.61% click-through rate (yep, that’s way above the 2.41% industry average), and our cost-per-click? Just $1.68 — less than half the usual $6.40 price tag.
Emails that Engage
We teamed up with the owner to launch a fresh monthly newsletter — segmented, targeted, and actually delivered with intention. The result? We matched the industry average open rate at 42.1%, then doubled the average click-through rate. With a 3.61% CTR (compared to the standard 1.65%), this email didn’t just land — it performed.
